Partnership to benefit Asian and global users looking for the latest property news
Singapore, 6 January, 2012 – PropertyGuru.com, Asia’s leading real estate portal and
REIDIN.com,
the premier real estate information company on emerging markets, have
signed an editorial content sharing agreement to educate influential
property investors around the world.
The deal will see REIDIN
and PropertyGuru sharing market intelligence, real estate news, expert
views, interviews and articles across
www.propertyguru.com.sg,
www.commercialguru.com.sg and
www.homeguru.com.my
to help global property investors with their decisions. At the same
time, the partnership will drive traffic and brand awareness to REIDIN’s
portal and PropertyGuru’s websites in Singapore and Malaysia - with
plans for Indonesia and Thailand to follow later in 2012.
Asia
is seeing a growing number of Internet users and now has 44 percent of
the world’s consumers - almost one billion people. As a result, there is
a growing demand for quality online editorial content.
Ahmet
Kayhan, CEO of REIDIN, said: “We are always looking for reliable
information sources to add to the REIDIN.com network and (are) delighted
to be distributing PropertyGuru’s excellent independent news and market
commentary to REIDIN.com’s Asian and global clients. Both of our
companies share a view that improving transparency drives efficiency in
opaque real estate markets and we look forward to building on this
partnership as we both expand in the region.”
Andrew Batt,
Regional Group Editor of PropertyGuru, said: “REIDIN.com is globally
recognised as a leading source of quality and influential property
market news and analysis, and this agreement will see our world-class
editorial being read by even more people around the globe.”
This
partnership is the latest in a line of prestigious tie-ups for
PropertyGuru, which includes a highly publicised collaboration with
Yahoo! in 2011 across Singapore, Malaysia, Indonesia and Thailand.
“After
the great response we received from Yahoo! users, we decided to grow
our relationship with other leading sites looking for premium property
content. Our new deal with REIDIN will bring PropertyGuru’s extensive
editorial content to a wider audience,” stated Steve Melhuish, Group CEO
of PropertyGuru Group.
PropertyGuru currently has 19,000 paying
real estate agent subscribers and seven million property buyers viewing
60 million pages monthly.
— END —
About PropertyGuru Group:PropertyGuru
was founded in 2006 as a self-funded company, with a vision to make the
property search process a breeze for buyers, sellers and investors.
Taking advantage of Asia's growing affluence for property and the online
boom, it received its first VC investment funding in 2008. Since then,
the company has grown rapidly, reaping profits and positive cash flow in
2009 and tripling its revenue growth in 2010.
PropertyGuru is
now Asia's leading online property portal, with a presence in 10
countries, including offices in Singapore, Malaysia, Indonesia, Thailand
and partnerships with leading property websites in Australia, Hong
Kong, India, Vietnam, China and Macau. It has almost 7 million buyers
viewing approximately 60 million property pages monthly, with a growing
database of 350,000 opted-in buyers and over 19,000 real estate agents.
PropertyGuru
provides an integrated media platform that real estate developers and
agencies can use to promote their brands and generate sales leads. The
entire PropertyGuru community boasts 370,000 residential and commercial
properties and clients include almost 500 prominent developers from
Asia, Europe and the Americas, as well as over 19,000 real estate agents
in Asia.
PropertyGuru has also won multiple awards, including
the Overseas Property Professional "Best Online Media (Gold) Award 2011"
and "Best Online Service (Silver) Award 2011", Red Herring "Top 100
Asia Technology Award 2011", Hitwise "No.1 Website in the Property
Industry" award, the Singapore IT Federation (SITF) award for "Best
Mobile Application (Merit) 2011" and "E-Enterprise Company 2010", the
Singapore Venture Capital & Private Equity Association (SVCA) award
for "Best Performing VC Backed Company 2010", Marketing Magazine's "Top
Digital Media of the Year 2010" award, CNBC World's "Best Property
Portal Award 2009" and the "Google Zeitgeist Singapore 9th Fastest
Rising Search Term 2009".
About REIDIN.com:REIDIN
offers unique research services centralizing the highly fragmented and
hardest to source real estate data and market intelligence from opaque
emerging markets.
Combining an unrivalled aggregation of third
party sources with in-house data processing and research teams REIDIN
delivers local information through an international platform. REIDIN’s
analytical tools provide powerful research intelligence to assist real
estate professionals monitor and analyse markets, perform due diligence
and seek new opportunities in opaque real estate markets across Asia to
the Middle East and Turkey.