Beats out more than 25 nominees ranging from MNCs to government agencies to win prestigious title
PropertyGuru.com.sg, Singapore’s leading property site, has been named best E-Enterprise company at the 2010 SiTF Awards. PropertyGuru beat competition from more than 25 local companies, including the Ministry of Defence and National Library Board to top the category.
The SiTF awards, organised by the Singapore Infocomm Technology Federation (SiTF), are designed to recognise companies that provide unique and useful services that support the community and enable more efficient, effective, transparent and lower costs.
All entries were judged on a strict criteria by a panel of IT and Infocomm industry experts, with three rounds of presentations. PropertyGuru received top marks for its consumer and real estate industry services.
Judges commended the site for helping to make the market more transparent through fast and easy access to property information and tools, e.g. residential and commercial property search, editorial, market research, property transactions, on-the-go iPhone usage and one stop mortgage solutions at LoanGuru.com.sg.
PropertyGuru was also praised for helping to transform the industry from being 95 percent reliant on traditional media to 60 percent in just three years, using innovative tools such as a personal website, PropertyGuru analytics, iPhone application and weekly training for agents, to local and international partnerships with Facebook, eBay and Mocca.
Commenting on the achievement, Steve Melhuish, CEO and Co-founder of PropertyGuru, said, “This is a great coup as we were competing with lots of good entries. We've worked really hard to provide the most innovative solutions to consumers, so to get this award is really pleasing.”
This win comes on the back of a busy few months for PropertyGuru, with recent launches of CommercialGuru.com.sg, a site dedicated to commercial properties in Singapore, its iPhone application, facebook listing application for agents and property data analysis tool.
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Media Contact:
Ms Winnie Khoo
PropertyGuru International (Malaysia) Sdn. Bhd.
Contact number: +65 6238 5971
Email: winnie@propertyguru.com.sg
About PropertyGuru:
www.PropertyGuru.com.sg is Singapore’s leading property and home site and the brainchild of PropertyGuru Pte. Ltd., a local firm established in 2006. The site recently won the CNBC “World’s Best Property Award” as well as the CNBC Asia Pacific Property Awards for “Best Property Portal Asia Pacific” in 2009 and “Best Property Portal Singapore” in 2008 and 2009. According to Hitwise, Google Insights & Alexa.com, PropertyGuru is the leading property portal in Singapore.
www.PropertyGuru.com.sg provides real time access to multi-media rich content covering property and home-related products, services, news, advice, guides, tools and largest online property database in Singapore. It works closely with prominent real estate developers in Singapore and overseas, over 18,000 housing agents, and home-related firms.
The site is used by over 1.7 million consumers who view 26 million pages and generate over 150,000 leads for advertisers every month (sources: Hitwise, Google Analytics). PropertyGuru’s user base has consistently grown by 15% per month since its launch. These users are ‘mass affluent’ and comprise 53% earning over $100k, 13% over $250k pa; 35% expatriates; 85% live in Singapore, 15% overseas (foreigners and Singapore expats); 32% own 2 or more properties (source: survey conducted by Aktiv Digital with 800 respondents).