By Andrew Batt:
MIPIM Asia, the world’s property market in Asia Pacific, is set to bring together the best of the best in the Asia Pacific real estate arena next month in Hong Kong.
Organised by Reed MIDEM, a division of Reed Exhibitions, MIPIM Asia will take place on November 7-9, and showcase projects by hundreds of exhibiting companies.
The Honourable C Y Leung, Chief Executive of the Hong Kong Special Administrative Region, is the Guest of Honour and will deliver the welcome keynote speech at the official opening ceremony of the 7th edition of MIPIM Asia on November 7, at the Hong Kong Convention and Exhibition Centre.
"MIPIM Asia Sustainable Property Expo provides an interesting outlook into how Asia is forging ahead on green building and responsible development. The wide range of exhibitors represents key activities on the local and regional market, from investors, developers and property managers to architects, planners and public authorities, and new this year, to retail real estate actors and retailers," explained Filippo Rean, Director of MIPIM & MIPIM Asia.
MIPIM Asia will feature pavilions for key territories in Asia Pacific. The Hong Kong government will showcase their latest urban regeneration initiatives led by the Development Bureau. Taiwan and the Philippines will both present their investment opportunities in tourism respectively with the Architectural Aesthetics Cultural Economy Association and the Tourism Infrastructure & Enterprise Zone Authority.
Malaysia will be present with Malaysia Property Inc., a Government initiative which acts as a bridge between institutional, corporate and private investors, along with three other exhibiting companies: Sime Darby Property Berhad, UEM Land Berhad and EMKAY Group. South Korea will actively participate with the Ministry of Culture, Sports and Tourism and the Investment Policy Bureau of Jeollanam-Do Provincial Government. Japan will feature the investment activities of Mitsubishi Corporation among the various companies being presented.
China confirms its inescapable place in the Asian market, with a growing number of exhibitors from all business fields. A number of key shopping centre developers such as Treasury China Trust, Taubman, Chongbang Group, CapitaMalls Asia and Inter-IKEA will be promoting their latest shopping centre projects. The city of Chongqing will be strongly engaged at MIPIM Asia with the China Council for the Promotion of International Trade, and Tianjin Innovative Finance Investment Co. Ltd, which will promote the Yujiapu project in the city’s financial district.
The field of architecture is well represented at MIPIM Asia this year, with the showcase of major development projects, such as Northstar Xin He Delta Mixed-Use in Changsha, China, designed by the Jerde Partnership, which has been selected as a MIPIM Asia Awards finalist for the "Best Chinese Futura Mega Project" category. Benoy will present on its stand three shortlisted award projects: the newly opened Hysan Place in Causeway Bay, Hong Kong, the retail and leisure Central Plaza Rama 9 in Bangkok, Thailand, and Parc 66 in Jinan, China.
Other showcased projects include the recently completed mixed-use Indigo development in Beijing and the company’s first Korean development opening with Seoul IFC Mall. This year, Benoy will take the opportunity at the MIPIM Asia opening cocktail to celebrate with the industry its 10th year of presence in Hong Kong and Asia, its 65th year of existence and its 20th year with Graham Cartledge CBE as Chairman.
As to Kohn Pederson Fox Associates, their showcase will feature four developments: the Hong Kong International Commerce Centre in Kowloon, the Shanghai Wheelock Square shopping centre in Puxi, the Xintiandi Hotels in the Taipingqiao District of Shanghai, as well as the International Airport Midfield Complex in Abu Dhabi. New regional players will also appear on the MIPIM Asia exhibition floor, with the Shanghai office of international consultancy Sparks Architects and WSP Architects from Beijing.
As part of the new three-in-one MIPIM Asia which this year combines the Sustainable Property Expo with an Investment Summit and a Retail Summit, a new exhibition zone called "Retail Village" will present retail expansion strategies throughout the Asian market, with trend-setters like Desigual, Devanlay and Subway. The 200 retailers expected at MIPIM Asia next November will be able to connect with shopping centre developers also present in this zone, such as Capital Mall Singapore or Taubman US.
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