0781 PropertyGuru-SG's Proposed New News Format

1 May 2015

Headline Paragraph: Key angle

2015 saw 4886 resale units exchange hands in the private and EC market, a sharp decline of 30 percent year-on-year, over 2014’s figures. The majority of these resale transactions took place in the Outside of Central Region (OCR), with less than 50 transactions taking place in the prime districts of 9, 10 and 11.

Blockquote call-out

“We think that the market will continue slowing down in 2016, as there are few demand drivers and market sentiment is poor”

Expert name, Expert’s Company

Paragraph 2: Other facts

Singapore’s cooling measures have brought down the overall Property Price Index (PPI) by 6 percent year-on-year since 2013. However, government officials have maintained their stance that cooling measures should not be lifted until further price corrections are seen.

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Singapore Cooling Measures

The Singapore government implemented 13 rounds of market cooling measures between 2011 and 2013, to bring down a rapid escalation in housing prices. Total Debt Servicing Ration, a form of loan curb which has limited affordability, and Additional Buyers Stamp Duty, which imposes higher fees on foreign buyers, have been credited with being the key measures that cooled the market.

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