UK developer Stanhope Plc will showcase the residential units at London’s former BBC Television Centre in Singapore this weekend (24 to 25 October) at The Four Seasons Hotel.
Built in 1960, the complex served as the headquarters of BBC Television from 1960 to 2012, and was considered the world’s largest television centre at the time.
Nestled on 14 acres in White City, the new development will form an integral part of the massive White City Regeneration area, which has recorded a total investment of nearly £8 billion.
“The Television Centre redevelopment is at the forefront of an extensive regeneration programme of the White City area as a whole, and will be the first residential scheme being offered to the market for sale of any notable scale,” said James Puddle, Associate Partner at Strutt & Parker, which is jointly marketing the project with Savills.
“It offers buyers a genuine opportunity not only to invest into an iconic development which will benefit from extensive amenities and leisure facilities, but also to take advantage of what we would classify as the ‘regeneration uplift effect’ by getting in at an early stage.”
The development offers up to 950 new homes, of which 432 will be delivered within the next three years. Prices range from £650,000 (S$1.4 million) for a one-bedroom apartment to over £6 million (S$13 million) for a luxury penthouse.
When completed, the new mixed-use development will also feature a Soho House, an exclusive members-only club, boutique hotel and office space.
Commenting, Alistair Shaw, Stanhope’s Managing Director for Television Centre, said: “The added glamour of this partnership with Soho House will help deliver Stanhope’s vision for Television Centre as a new centre of gravity for West London. The development will pay homage to the original use of the building and keep many of listed and recognisable features including the famous Studios, the atomic dot wall and Helios statue.”
Image: Aerial view of the Television Centre in London’s West End.
Romesh Navaratnarajah, Singapore Editor at PropertyGuru, edited this story. To contact him about this or other stories email romesh@propertyguru.com.sg
